Bottega Veneta

Bottega Veneta hired Olu & Company to consult on the concept, name and implementation strategy for the Bottega Firehouse, located in Detroit. Olu & Company provided strategic public relations services, communications development and project management support for both the brand’s Salon 03 presentation and the Bottega Firehouse. By making strategic introductions between Bottega Veneta and Detroit creatives, managing a press trip and overseeing the Detroit guest list and seating recommendations for Salon 03, Olu & Company helped Bottega Veneta create a lasting moment in Detroit’s cultural timeline. We secured seven pieces of local coverage in outlets including Detroit Free Press, Detroit Metro Times, The Detroit News and more, with an online readership of 24.7M.